Notes
Slide Show
Outline
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Ten Steps for Staff Buy-In
  • Michael Stephens
  • www.tametheweb.com


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“Why are we doing this?”
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Plan for your Users
  • User-centered planning
  • Find new ways to deliver services that meet their needs
  • Involve your users in planning from the beginning
  • Ask them what they want - don’t tell them what they need


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OCLC’s Perceptions
  • Top three criteria respondents use for deciding which electronic source to use:
  • Provides worthwhile information;
  • Provides free information;
  • Based on ease of use.
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OCLC’s Perceptions
  • Reasons for never using the library website
  • 1. Didn't know it existed
  • 2. Other Web sites have better information
  • 3. Can't find the Web site
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OCLC’s Perceptions
  • Trends toward increased information self-service and seamlessness are clearly evident in the survey results.
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OCLC’s Perceptions
  • 51% Have Used Instant Messaging
  • 30% have never heard of online databases.
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OCLC’s Perceptions
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Meet the Gamers
  • Got Game: How the Gamer Generation Is Reshaping Business Forever by John C. Beck & Mitchell Wade
  • “Meet the Gamers”, Library Journal
  • Gaming at Ann Arbor
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Beck on Gamers & Boomers
  • CREATE ZONES in your library
  • EXPAND your AV collection
  • KNOW each culture
  • GO GLOBAL



  • Be a GUIDE, not a boss
  • PERSONALIZE your Web services
  • Be ATTENTIVE
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Pew Study: Millennials
  • Team Oriented
  • Immersed in media & gadgets (that’s mobile!)
  • They use the Social Web (MySpace anyone?)
  • Accept loss of privacy for accessibility
  • Their learning is shaped by technology & collaboration
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NextGen Library Users will be:
  • Format agnostic
  • Nomadic
  • Multitasking
  • Experiential
  • Collaborative
  • Integrated
  • Principled
  • Adaptive
  • Direct



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5 Factors to Consider
  • Does it place a barrier between the user and the service?
  • Is it librarian-centered or user-centered in conception, i.e. is it born from complaints from librarians about users?
  • Does it add more rules to your bulging book of library rules, procedures and guidelines?
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5 Factors Continued
  • Does it make more work for the user or the librarian?
  • Does it involve having to damage control before you even begin the service? If so, you might want to rethink!
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Ten Steps for Buy In
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Listen
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Involve Staff in Planning
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Tell Stories
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Be Transparent
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Report & Debrief
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Do Your Research First
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You are not alone!
  • Evidence-based decision making
  • Resources abound
  • Mine the Biblioblogosphere
  • Talk to other librarians
  • Field trip, anyone?
  • What are successful libraries doing???


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Manage Projects Well
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Manage Projects Well
  • Learn to have effective meetings
  • “Death by Meeting” Patrick M. Lencioni
  • “Getting Things Done” by David Allen
  • Remember Parkinson’s Law
  • Establish a point person


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#8 Train Your Staff
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Training is a Foundation
  • Delivered training in person, online, off-site
  • Part of staff development
  • Part of the culture - up and down
  • A well-trained staff can carry your message to your users
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Training Web 2.0
  • The Sandbox
  • “Why are we doing this?”
  • Emerging Technology Group
  • ZEPHYR
  • Time to plan innovation


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Training 2.0
  • Experience
  • Play
  • Success
  • Failure
  • Many different ways to get to the end result
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Let them Play!
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Celebrate Successes
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Embrace Change & Learn
  • “We’ve always done it this way…”
  • “There’s no time for that…”


  • “Never stop learning…”
  • “Challenge yourself…”


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Thank You!
  • Michael Stephens
  • mstephens7@mac.com
  • AIM:mstephens7mac