strEmbed = '';
strEmbed = strEmbed + '1^URL^http://www.paulmalmont.com/\n';
strEmbed = strEmbed + '512^TEXT^Arial^11^0^0^0^0,0,0^Tom Peters from OPAL^LOL\n';
strEmbed = strEmbed + '842^TEXT^Arial^11^0^0^0^0,0,0^Tom Peters from OPAL^He really did try to write 1,00o words a day consistently, correct?\n';
strEmbed = strEmbed + '1183^TEXT^Arial^11^0^0^0^0,0,0^Tom Peters from OPAL^I agree:  great name!\n';
strEmbed = strEmbed + '1281^TEXT^Arial^11^0^0^0^0,0,0^Tom Peters from OPAL^Hob\'s search for Jack creates some tension and interest, too.\n';
strEmbed = strEmbed + '2107^TEXT^Arial^11^0^0^0^0,0,0^Tom Peters from OPAL^I didn\'t know that!\n';