lMost of the free/low-cost blog software out there comes with a statistics package
lPage views
lReferrers
lSearch engine terms
lTalk to the person who administers your web site to see what statistics are available
lSet goals: “to increase visitors to the blog by 10% each month,” etc.
lSee if you can get statistics for links that your visitors click on to leave your page (WordPress offers this)
l